To be an organization enhancing quality of lives of millions of people by providing world class, cost effective irrigation products & solutions.

To be the best value provider of irrigation products by creating a team of self motivated personnel, innovating our manufacturing & other business processes to match global benchmarks of products and performance.

Work Principles

  • Customer Focused: Customers and channel partners are the key to success for Automat’s business


  • Motivation: Self motivated employees are foundation of creativity & innovation.


  • Environmental Conservation: Enhance lives of people by providing products which helps in water conservation.


  • Continuous Innovation: 25% of the revenue each year, from new products.


  • Frugal Engineering: Reduction of product complexity for its better usage.


  • Serving Needs Globally :Cater to customers across the globe and constantly benchmark our products  – with Global leaders